Shoichiro Tobimatsu’s Hitokoto Washi Tape showcases a charming series of hand-drawn bear characters paired with short, casual phrases and playful everyday scenes. Rendered in soft monochrome tones with a sketchbook-like quality, each vignette feels like a small “hitokoto” — a brief thought, feeling, or message captured in a moment.
The tape’s gentle humor and warmth make it perfect for journaling, letters, planners, and personal notes, adding a quiet, expressive accent without overwhelming the page. Made from high-quality Japanese washi paper, it is easy to tear by hand, adheres smoothly, and removes cleanly, blending practicality with Tobimatsu’s distinctive, heartfelt illustration style.